Both Ralph Lauren and Lacoste are world famous clothing companies. Both companies feature their embroidered polo shirts. Both their logos are impressive. Lacoste is most famous for the embroidered green alligator logo. Ralph Lauren's logo is an embroidered polo player sitting on a horse. Apart from logos, there are many similarities and differences between the two brands.
Lacoste
Rene Lacoste founded La Chemise Lacoste in 1933 with Andre Gillier, the owner and president of the largest French knitwear manufacturing firm at the time. They began to produce the revolutionary tennis shirt Lacoste had designed and worn on the tennis courts with the crocodile logo embroidered on the chest. The shirt is considered to be the first embroidered polo shirt. In addition to tennis shirts, Lacoste produced shirts for golf and sailing. In 1951, the company began to expand as it branched from "tennis white" and introduced color shirts. In 1952, the shirts were exported to the United States and advertised as "the status symbol of the competent sportsman," influencing the clothing choices of the upper-class. It is still one of the most popular brands in the United States, sporting the "preppy wardrobe."
Ralph Lauren
There are many other stories about Both Ralph Lauren and Lacoste. Lacoste was a brand inspired by tennis. Ralph Lauren was inspired by men's wear. Lacoste was founded by a woman. Ralph Lauren was founded by a man. Ralph Lauren and Lacoste feature embroidered polo shirts as one of their popular products. But Ralph Lauren's polos generally fit a little tighter than Lacoste's.
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